Feelac

About Feelac – Premium French baby formula brand

ABOUT US

Premium Formula for a Healthy Childhood

Feelac combines years of baby care with scientific research and expertise to benefit the children. The French meadows have plenty of rain and sunshine, which promotes the growth of grassland and fodder crops. The annual sunshine exceeds 2,000 hours; the annual grazing is up to 270 days; the pastures follow low-density natural grazing, with an average of 62 cows per pasture; France Dairy farmers are generally passed down through families, and they treat milk like children, only producing high-quality milk. We are always aiming to enhance our offers. Whether it’s our products for babies, and toddlers, or educating parents, we’ve got you covered. When it comes to making an impact on the field of early life nutrition, we are always trying hard to do effectively.

Feelac is a premium French baby formula brand built on a simple belief — that every baby deserves the very best start in life. Founded by a team with over a decade of expertise in infant nutrition, Feelac sources its milk exclusively from certified organic farms in the French countryside, where generations of dairy farmers have dedicated their lives to producing milk of exceptional quality. From the rolling meadows of France to the shelves of trusted retailers across the UAE and GCC, Feelac brings world-class infant nutrition closer to home.

French meadows where Feelac sources its organic cow's milk for baby formula

BRAND VISION

Our goal is to help babies live healthier lives. We believe that nurturing a child’s metabolism and immune system effectively over the first 1,000 days is important to prepare them for any environmental changes that may affect their health. Individual effort begins with safety, and our employees receive the training they need to succeed in their duties in a safe manner while bringing high-quality products to market.

Our vision is to become the most trusted infant formula brand in the UAE and the wider Middle East — not just through the quality of our products, but through the depth of support we offer parents. From choosing the right formula stage to understanding your baby’s nutritional needs, Feelac is here to guide you at every step. Because when your baby thrives, so does your world.

COMMITTED TO CARE

Our commitment to quality and compliance provides consumers with safe, effective, and economical products on which they can rely and trust.    The quality management system is more strict than international food standards (Codex Alimentarius) and EU requirements, and it has received several standard certifications. Fully automatic production, complete inspection, and traceability.

At Feelac, quality is not just a promise — it is a process. Our baby formula production system is certified to standards stricter than both EU regulations and the Codex Alimentarius international food guidelines. Every batch undergoes full automated inspection and end-to-end traceability, so parents can always trust what is in the tin. We are committed to continuous research and innovation in early life nutrition, believing that the right nourishment during a baby’s first 1,000 days lays the foundation for a lifetime of health.

Why Feelac?

EFFECTIVE FORMULATION

Feelac is a baby formula created in France with all essential ingredients and organic cows' milk sourced. Developed by a team with more than a decade of industry expertise.

THOUGHTFUL INGREDIENTS

We provide a variety of Protein and Nutritional formulas to meet the ever-changing demands of the food and nutrition sector and its consumers.

A proper nutrition can change your baby’s life